When faced with a hard choice, it\u2019s comforting to think that if you can just get the right information and use the right analytics, you can make the right decision. But serious problems are rarely black-and-white, and tools and techniques alone won\u2019t give you answers. You also need empathy. Put yourself in the shoes of the people who will be affected by the outcome of your decision \u2014 employees, customers, or otherwise. Consider what you would really care about if you were in another person\u2019s situation. Ask yourself, and others, what you would be thinking and feeling if you were among the people hit hardest by the decision. If you\u2019re not sure, reach out to those people or to people who can represent their experience in direct, concrete ways. If you\u2019re making this decision in a group \u2014 as many tough calls are made \u2014 ask someone in the room to play the role of the outsider as vividly and persuasively as they can, so everyone else hears at least some version of the needs of the people a decision will affect.<\/p>\n","protected":false},"excerpt":{"rendered":"
When faced with a hard choice, it\u2019s comforting to think that if you can just get the right information and use the right analytics, you can make the right decision. But serious problems are rarely black-and-white, and tools and techniques […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-629","post","type-post","status-publish","format-standard","hentry","category-uncategorized","clearfix"],"yoast_head":"\n