{"id":5197,"date":"2025-05-11T09:58:25","date_gmt":"2025-05-10T23:58:25","guid":{"rendered":"https:\/\/murrayslatter.me\/?p=5197"},"modified":"2025-05-11T13:25:56","modified_gmt":"2025-05-11T03:25:56","slug":"what-i-am-investing-in-and-why","status":"publish","type":"post","link":"https:\/\/murrayslatter.me\/?p=5197","title":{"rendered":"What I Am Investing In and Why"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>A Letter to My Kids and My Tribe<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re reading this, you\u2019re either part of my family, my wider circle of trusted thinkers, or someone drawn to understanding how to build lasting, generational wealth with purpose.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From my other work, you will note that I see investing less about money and wealth, rather more akin to a farmer, farming and providing for their community. Farming and investing share many of the same disciplines, and with a mindset of distributing the fruits through t the community.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This series is my open letter to you\u2014my children, and my cohort.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s part journal, part playbook, and part legacy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Over the years, I\u2019ve come to view investing not merely as a financial exercise, but as a discipline of lifelong learning. A craft. A way of seeing the world as it is\u2014and as it could become. Each decision to buy a stock is, to me, a signal. A signal of conviction, of patience, of alignment with the future I believe in.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the spirit of some of the best thinkers in investing, like Warren Buffett\u2019s letters or Howard Marks\u2019 memos, this series aims to document the \u201cwhy\u201d behind my investment choices. But unlike them, this won\u2019t be a macroeconomic essay or a theoretical exercise in markets. It will be practical. Personal. Rooted in what I see, what I have researched, how that research has shaped my conviction, and the asymmetric opportunities I seek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Each post will focus on one company. I\u2019ll walk you through how it first came across my radar, what piqued my curiosity, and how I investigated it further. I\u2019ll break down the company\u2019s leadership, financials, and strategic posture\u2014and explain how I believe it fits into my long-term system for building wealth that lasts. I\u2019ll also share what could break my thesis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is not a recommendation service. It\u2019s a window into my thinking. A way of sharpening my own process. And a gift to those of you\u2014especially my children\u2014who may one day steward what I\u2019m building.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">May this series help you not only understand the \u201chow\u201d of investing, but more importantly, the \u201cwhy.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Letter to My Kids and My Tribe If you\u2019re reading this, you\u2019re either part of my family, my wider circle of trusted thinkers, or someone drawn to understanding how to build lasting, generational wealth with purpose. From my other [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-5197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investing","clearfix"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What I Am Investing In and Why - Murray Slatter<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/murrayslatter.me\/?p=5197\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What I Am Investing In and Why - Murray Slatter\" \/>\n<meta property=\"og:description\" content=\"A Letter to My Kids and My Tribe If you\u2019re reading this, you\u2019re either part of my family, my wider circle of trusted thinkers, or someone drawn to understanding how to build lasting, generational wealth with purpose. 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I was fascinated by the invisible world of signals and waves, and how, with the right tools and the right mindset, you could sift through all the interference\u2026","rel":"","context":"In &quot;Investing&quot;","block_context":{"text":"Investing","link":"https:\/\/murrayslatter.me\/?cat=11"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":3945,"url":"https:\/\/murrayslatter.me\/?p=3945","url_meta":{"origin":5197,"position":1},"title":"A Wealthy Life &#8211; Without the bumps","author":"Murray Slatter","date":"September 23, 2024","format":false,"excerpt":"I\u2019m thrilled to welcome you to my corner of the web where I share my experiences, strategies, and insights on investing, business, and personal finance. I\u2019ve spent decades honing my craft in multiple areas\u2014investing, consulting, and helping businesses scale\u2014and now, I\u2019m excited to share that knowledge with others through my\u2026","rel":"","context":"In &quot;Investing&quot;","block_context":{"text":"Investing","link":"https:\/\/murrayslatter.me\/?cat=11"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":3946,"url":"https:\/\/murrayslatter.me\/?p=3946","url_meta":{"origin":5197,"position":2},"title":"pss&#8230; Just for you &#8211; Wealth your way","author":"Murray Slatter","date":"September 23, 2024","format":false,"excerpt":"With some thought-provoking help along the way My Journey, Your Journey Hi, I\u2019m Murray, and I\u2019m genuinely excited that you\u2019re here, ready to embark on this investment journey - and if I can be of any help, yay - Just for you. We all have our own reasons for wanting\u2026","rel":"","context":"In &quot;Investing&quot;","block_context":{"text":"Investing","link":"https:\/\/murrayslatter.me\/?cat=11"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":4029,"url":"https:\/\/murrayslatter.me\/?p=4029","url_meta":{"origin":5197,"position":3},"title":"Simplicity in Investing","author":"Murray Slatter","date":"September 27, 2024","format":false,"excerpt":"Why You Don\u2019t Need to Be a Genius to Build Wealth When people think of investing, they often picture complicated spreadsheets, intricate stock analyses, and an overwhelming amount of financial jargon. But the truth is, building wealth through investing doesn\u2019t have to be complex. In fact, some of the most\u2026","rel":"","context":"In &quot;Investing&quot;","block_context":{"text":"Investing","link":"https:\/\/murrayslatter.me\/?cat=11"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/08\/Social-Impact-Fund.jpg?fit=720%2C405&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":4944,"url":"https:\/\/murrayslatter.me\/?p=4944","url_meta":{"origin":5197,"position":4},"title":"Wisdom from Morgal Housel\u2019s Psychology of Money","author":"Murray Slatter","date":"January 9, 2025","format":false,"excerpt":"Several years ago I read Morgan Housel\u2019s \u201cpsychology of money\u201d as I was convinced that \u201cknowing the math of investing\u201d was only one element of investing, however more important, much more important in my calculus is the \u201cbehavioural management or psychology of money\u201d If you haven\u2019t read \u201cpsychology of money\u201d\u2026","rel":"","context":"In &quot;Behavioural Management&quot;","block_context":{"text":"Behavioural Management","link":"https:\/\/murrayslatter.me\/?cat=60"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2025\/01\/ThePsychologyofMoney_0.jpg?fit=464%2C358&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":3986,"url":"https:\/\/murrayslatter.me\/?p=3986","url_meta":{"origin":5197,"position":5},"title":"Investment Myths Debunked","author":"Murray Slatter","date":"September 26, 2024","format":false,"excerpt":"Common Misconceptions That Hold You Back When it comes to investing, there is no shortage of advice\u2014some good, some bad, and a lot of it rooted in myths that can hold you back from achieving financial success. 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