{"id":2149,"date":"2023-11-28T08:07:39","date_gmt":"2023-11-28T08:07:39","guid":{"rendered":"https:\/\/murrayslatter.me\/?p=2149"},"modified":"2024-07-18T07:14:53","modified_gmt":"2024-07-17T21:14:53","slug":"benefits-of-implementing-cost-management","status":"publish","type":"post","link":"https:\/\/murrayslatter.me\/?p=2149","title":{"rendered":"CoE #7: COST &#8211; Benefits of Implementing Cost Management"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">As a project manager, one of your primary responsibilities is to manage costs effectively. Managing costs is critical to the success of a project, as it ensures that the project is completed within budget and delivers the expected return on investment. The implementation of a cost management plan is a critical component of any successful project. In this blog, we will explore the benefits of implementing a cost management plan and how it can help to improve project outcomes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Series<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Over the next few weeks, I shall share a series of posts entitled <a href=\"https:\/\/murrayslatter.me\/?p=2142\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;What Great looks like &#8211; Cost Management in Program Management&#8221;<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-amazon wp-block-embed-amazon\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Project Management: Achieving Competitive Advantage, Global Edition\" type=\"text\/html\" width=\"640\" height=\"550\" frameborder=\"0\" allowfullscreen style=\"max-width:100%\" src=\"https:\/\/read.amazon.com.au\/kp\/card?preview=inline&#038;linkCode=ll1&#038;ref_=k4w_oembed_HSEsrHIUDBkmcH&#038;asin=1292269146&#038;tag=bywineexecu09-22\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What is a Cost Management Plan?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A cost management plan is a document that outlines the processes and procedures for managing costs throughout a project&#8217;s lifecycle. The purpose of the plan is to ensure that costs are identified, estimated, and controlled throughout the project&#8217;s execution. A cost management plan typically includes a breakdown of the project&#8217;s budget, a description of the cost management processes and procedures to be used, and an outline of the roles and responsibilities of the project team.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-amazon wp-block-embed-amazon\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Project Management Best Practices: Achieving Global Excellence\" type=\"text\/html\" width=\"640\" height=\"550\" frameborder=\"0\" allowfullscreen style=\"max-width:100%\" src=\"https:\/\/read.amazon.com.au\/kp\/card?preview=inline&#038;linkCode=ll1&#038;ref_=k4w_oembed_rCm92DToqCdGkf&#038;asin=B079PYKX11&#038;tag=bywineexecu09-22\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Benefits of Implementing a Cost Management Plan<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Improved Cost Control<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">One of the primary benefits of implementing a cost management plan is improved cost control. By establishing a formal process for managing costs, the project team can better track and monitor project expenditures, identify potential cost overruns, and take corrective action as needed. This improved cost control can help ensure that the project is completed within budget and that the expected return on investment is achieved.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Better Decision Making<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Another benefit of implementing a cost management plan is improved decision-making. By having a clear understanding of the project&#8217;s budget and costs, the project team can make informed decisions about resource allocation, scope changes, and other factors that impact project costs. This can help prevent scope creep and ensure that decisions are made with a clear understanding of their impact on the project&#8217;s overall budget.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Increased Stakeholder Confidence<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Implementing a cost management plan can also help to increase stakeholder confidence in the project&#8217;s management. When stakeholders see that the project team is taking a proactive approach to managing costs, they are more likely to have confidence in the project&#8217;s success. This increased stakeholder confidence can help to secure additional funding, support, and resources for the project.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Better Risk Management<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Effective cost management is also critical to effective risk management. By understanding the project&#8217;s costs and potential cost risks, the project team can identify and mitigate potential risks before they become problems. This can help prevent cost overruns and schedule delays, which can have a significant impact on project outcomes.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-amazon wp-block-embed-amazon\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Project Management: A Systems Approach to Planning, Scheduling, and Controlling\" type=\"text\/html\" width=\"640\" height=\"550\" frameborder=\"0\" allowfullscreen style=\"max-width:100%\" src=\"https:\/\/read.amazon.com.au\/kp\/card?preview=inline&#038;linkCode=ll1&#038;ref_=k4w_oembed_rMjdeTZUz9fM45&#038;asin=B09R9DC8G8&#038;tag=bywineexecu09-22\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Key Takeaways<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Effective cost management is critical to the success of any project. Implementing a cost management plan can help to improve cost control, decision-making, stakeholder confidence, and risk management. By taking a proactive approach to managing costs, project managers can ensure that their projects are completed within budget and deliver the expected return on investment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Implementing a cost management plan requires a combination of practical skills and strategic thinking. Here are some thinkers who have contributed to the development of best practices in cost management:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Gregory T. Haugan: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">As a leading expert on project management, Haugan has published numerous articles and books on the subject. His book, &#8220;Effective Work Breakdown Structures&#8221; emphasizes the importance of using the WBS as a basis for cost estimating and budgeting.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">James A. F. Stoner: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Stoner is known for his work on strategic management and has published several books on the subject, including &#8220;Management&#8221;. His ideas on strategic planning and decision-making can be applied to cost management planning.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Paul D. Giammalvo: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Giammalvo is an expert in the field of project management and has contributed to the development of cost management practices. His article &#8220;Managing Project Costs&#8221; provides insights into the importance of having a clear cost management plan.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">J. Davidson Frame: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Frame is the author of &#8220;The New Project Management&#8221;, which provides practical advice on project management techniques. His ideas on cost management emphasize the importance of developing a cost management plan that is aligned with the overall project plan.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Gary R. Heerkens: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Heerkens is the author of &#8220;Project Management&#8221;, a comprehensive guide to project management best practices. He emphasizes the importance of developing a detailed cost management plan as a foundation for successful project management<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-amazon wp-block-embed-amazon\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Cost and Value Management in Projects\" type=\"text\/html\" width=\"640\" height=\"550\" frameborder=\"0\" allowfullscreen style=\"max-width:100%\" src=\"https:\/\/read.amazon.com.au\/kp\/card?preview=inline&#038;linkCode=ll1&#038;ref_=k4w_oembed_3wfB6eJQ3lfuiO&#038;asin=B0BXHV8BQB&#038;tag=bywineexecu09-22\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Great vs Good &#8211; What Great Looks Like: Benefits of Implementing a Cost Management Plan<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In terms of what separates great from good in implementing a cost management plan, it often comes down to attention to detail, strategic thinking, and effective communication. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Great <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Great project managers are able to develop cost management plans that are realistic, yet ambitious, and they have the skills to communicate these plans to stakeholders in a way that inspires confidence and support. They are also adept at monitoring costs throughout the project lifecycle and making adjustments as needed to stay on track.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Best Practice thinkers <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In addition to those referenced above, some additional ideas of authors and their relevant works on the topic of cost management, Each of these books covers different aspects of implementing a cost management plan and offers unique insights and strategies:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li>Jeffery K. Pinto and Samuel J. Mantel Jr. &#8211; &#8220;<a href=\"https:\/\/www.amazon.com.au\/Project-Management-Achieving-Competitive-Advantage\/dp\/1292269146?crid=ZF26EGCMTXG0&amp;keywords=Project+Management%3A+Achieving+Competitive+Advantage&amp;qid=1700625467&amp;sprefix=%2Caps%2C710&amp;sr=8-2&amp;linkCode=ll1&amp;tag=bywineexecu09-22&amp;linkId=4f83a0a7e84512fcdfa3680610334f23&amp;ref_=as_li_ss_tl\">Project Management: Achieving Competitive Advantage<\/a>&#8221; <\/li>\n\n\n\n<li>Harold Kerzner &#8211; &#8220;<a href=\"https:\/\/www.amazon.com.au\/Project-Management-Best-Practices-Excellence-ebook\/dp\/B079PYKX11?crid=3BTDMDVJ77XV7&amp;keywords=Project+Management+Best+Practices%3A+Achieving+Global+Excellence&amp;qid=1700625691&amp;s=digital-text&amp;sprefix=project+management+best+practices+achieving+global+excellence%2Cdigital-text%2C238&amp;sr=1-3&amp;linkCode=ll1&amp;tag=bywineexecu09-22&amp;linkId=4e8cf3fbdb2cbb5e243de18608dd02e1&amp;ref_=as_li_ss_tl\">Project Management Best Practices: Achieving Global Excellence<\/a>&#8221; <\/li>\n\n\n\n<li>Harold Kerzner &#8211; &#8220;<a href=\"https:\/\/www.amazon.com.au\/Project-Management-Approach-Scheduling-Controlling-ebook\/dp\/B09R9DC8G8?crid=1GRQO1SPR3C7A&amp;keywords=Project+Management%3A+A+Systems+Approach+to+Planning%2C+Scheduling%2C+and+Controlling&amp;qid=1700625815&amp;s=digital-text&amp;sprefix=project+management+a+systems+approach+to+planning+scheduling+and+controlling%2Cdigital-text%2C240&amp;sr=1-1&amp;linkCode=ll1&amp;tag=bywineexecu09-22&amp;linkId=1276d888fe2e98b558bcfa7d272686ef&amp;ref_=as_li_ss_tl\">Project Management: A Systems Approach to Planning, Scheduling, and Controlling<\/a>&#8221; <\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.amazon.com.au\/Cost-Value-Management-Projects-Venkataraman-ebook\/dp\/B0BXHV8BQB?crid=1YPYZSCKC26WR&amp;keywords=Cost+and+Value+Management+in+Projects&amp;qid=1700625893&amp;s=digital-text&amp;sprefix=cost+and+value+management+in+projects%2Cdigital-text%2C234&amp;sr=1-1&amp;linkCode=ll1&amp;tag=bywineexecu09-22&amp;linkId=336c28ab53b36902535e7ed3186effda&amp;ref_=as_li_ss_tl\">Cost and Value Management in Projects<\/a>&#8221; by Ray R. Venkataraman and Jeffrey K. Pinto <\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.amazon.com.au\/Project-Management-Accounting-Budgeting-Profitability-ebook\/dp\/B0051BI8EI?crid=1APWAT6MOAVWC&amp;keywords=Project+Management+Accounting%3A+Budgeting%2C+Tracking%2C+and+Reporting+Costs+and+Profitability&amp;qid=1700625946&amp;s=digital-text&amp;sprefix=project+management+accounting+budgeting+tracking+and+reporting+costs+and+profitability%2Cdigital-text%2C238&amp;sr=1-1&amp;linkCode=ll1&amp;tag=bywineexecu09-22&amp;linkId=eaf92a5aaa3d9544786e66278b41bf00&amp;ref_=as_li_ss_tl\">Project Management Accounting: Budgeting, Tracking, and Reporting Costs and Profitability<\/a>&#8221; by Kevin R. Callahan and Gary S. Stetz.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-amazon wp-block-embed-amazon\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Project Management Accounting: Budgeting, Tracking, and Reporting Costs and Profitability (Wiley Corporate F&amp;A Book 565)\" type=\"text\/html\" width=\"640\" height=\"550\" frameborder=\"0\" allowfullscreen style=\"max-width:100%\" src=\"https:\/\/read.amazon.com.au\/kp\/card?preview=inline&#038;linkCode=ll1&#038;ref_=k4w_oembed_Vi6Z8yizHueHcX&#038;asin=B0051BI8EI&#038;tag=bywineexecu09-22\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Alignment of Cost Excellence &#8211; to Strategy : Benefits of Implementing a Cost Management Plan<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">These authors and their works provide valuable insights into the best practices and techniques of cost management in project and program management. They also offer examples and case studies that demonstrate what separates great cost management from merely good cost management.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Peter F. Drucker: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Drucker is known for his emphasis on the importance of management in achieving organizational success. He believed that effective management requires a clear understanding of goals, objectives, and resources, and that managers must be able to measure performance and adjust their strategies accordingly.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tom Peters: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Peters is a management consultant and author who is known for his focus on leadership and innovation. He emphasizes the importance of empowering employees and fostering a culture of creativity and risk-taking in order to drive organizational success.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Philip Kotler: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Kotler is a marketing expert who has written extensively on the importance of customer-centric strategies. He believes that companies must understand their customers&#8217; needs and preferences in order to develop effective marketing campaigns and build long-term relationships with their clients.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Stephen Covey: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Covey is a leadership expert who is known for his book &#8220;The 7 Habits of Highly Effective People.&#8221; He emphasizes the importance of personal effectiveness, including habits such as prioritization, time management, and continuous learning.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Clayton Christensen: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Christensen is a Harvard Business School professor who is known for his work on disruptive innovation. He argues that companies must be willing to challenge established norms and take risks in order to stay competitive in a rapidly changing market.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Michael Porter: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Porter is a strategy expert who has written extensively on competitive advantage. He believes that companies must identify and leverage their unique strengths in order to differentiate themselves from their competitors and achieve long-term success.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">W. Edwards Deming: <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Deming is a quality management expert who is known for his work on statistical process control and continuous improvement. He believed that companies must focus on eliminating waste, reducing variability, and improving processes in order to achieve high levels of quality and productivity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These thinkers are significant because they have contributed groundbreaking ideas and frameworks that have transformed the way that organizations approach management, leadership, and strategy. They have inspired generations of managers and project managers to think critically, challenge established norms, and pursue excellence in their work.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a project manager, one of your primary responsibilities is to manage costs effectively. Managing costs is critical to the success of a project, as it ensures that the project is completed within budget and delivers the expected return on [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2307,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[32],"tags":[87,51],"class_list":["post-2149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coe-program-management","tag-coerisk","tag-series","clearfix"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CoE #7: COST - Benefits of Implementing Cost Management - Murray Slatter<\/title>\n<meta name=\"description\" content=\"The Benefits of Implementing a Cost Management Plan are clear, it is critical as for manager and is vital for the success of a program.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/murrayslatter.me\/?p=2149\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CoE #7: COST - Benefits of Implementing Cost Management - Murray Slatter\" \/>\n<meta property=\"og:description\" content=\"The Benefits of Implementing a Cost Management Plan are clear, it is critical as for manager and is vital for the success of a program.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/murrayslatter.me\/?p=2149\" \/>\n<meta property=\"og:site_name\" content=\"Murray Slatter\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-28T08:07:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-17T21:14:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/murrayslatter.me\/wp-content\/uploads\/2023\/11\/Cost-Excellence-in-Program-Management-Slide8.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Murray Slatter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Murray Slatter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/murrayslatter.me\\\/?p=2149#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/murrayslatter.me\\\/?p=2149\"},\"author\":{\"name\":\"Murray Slatter\",\"@id\":\"https:\\\/\\\/murrayslatter.me\\\/#\\\/schema\\\/person\\\/9774d7f727e6b917f43267614574f6d5\"},\"headline\":\"CoE #7: COST &#8211; 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Cost Leadership Strategies for Program Management","author":"Murray Slatter","date":"November 15, 2023","format":false,"excerpt":"As a professional project manager, you are well aware that managing program costs is essential to the success of any project or program. 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Whether it's a change in scope, schedule, or resources, these changes can have a significant impact on program costs. 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That's why you need Strategies for Reducing Program Costs! When programs exceed their budgets, it can have far-reaching consequences, including delays, reduced quality, and ultimately failure to achieve program objectives. In this blog post, we will discuss the importance\u2026","rel":"","context":"In &quot;CoE - Program Management&quot;","block_context":{"text":"CoE - Program Management","link":"https:\/\/murrayslatter.me\/?cat=32"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2023\/11\/Cost-Excellence-in-Program-Management-Slide4.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2023\/11\/Cost-Excellence-in-Program-Management-Slide4.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2023\/11\/Cost-Excellence-in-Program-Management-Slide4.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2023\/11\/Cost-Excellence-in-Program-Management-Slide4.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2023\/11\/Cost-Excellence-in-Program-Management-Slide4.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":2547,"url":"https:\/\/murrayslatter.me\/?p=2547","url_meta":{"origin":2149,"position":5},"title":"PMF #7 of 12: Budgeting and Cost Control in Capital Projects:","author":"Murray Slatter","date":"January 20, 2024","format":false,"excerpt":"one of your most important responsibilities is to manage the budget and control costs in your capital program","rel":"","context":"In &quot;CoE - Program Management Fundimentals&quot;","block_context":{"text":"CoE - Program Management Fundimentals","link":"https:\/\/murrayslatter.me\/?cat=34"},"img":{"alt_text":"As a Program Manager, one of your most important responsibilities is to manage the budget and control costs in your capital program. Budgeting and cost control can be a complex and challenging process, but it is critical to the success of your program.","src":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/01\/QF-002-1-401-Linkedin-Brand-Slide-Program-ManagementSlide8.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/01\/QF-002-1-401-Linkedin-Brand-Slide-Program-ManagementSlide8.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/01\/QF-002-1-401-Linkedin-Brand-Slide-Program-ManagementSlide8.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/01\/QF-002-1-401-Linkedin-Brand-Slide-Program-ManagementSlide8.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/murrayslatter.me\/wp-content\/uploads\/2024\/01\/QF-002-1-401-Linkedin-Brand-Slide-Program-ManagementSlide8.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/murrayslatter.me\/index.php?rest_route=\/wp\/v2\/posts\/2149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/murrayslatter.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/murrayslatter.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/murrayslatter.me\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/murrayslatter.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2149"}],"version-history":[{"count":5,"href":"https:\/\/murrayslatter.me\/index.php?rest_route=\/wp\/v2\/posts\/2149\/revisions"}],"predecessor-version":[{"id":3711,"href":"https:\/\/murrayslatter.me\/index.php?rest_route=\/wp\/v2\/posts\/2149\/revisions\/3711"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/murrayslatter.me\/index.php?rest_route=\/wp\/v2\/media\/2307"}],"wp:attachment":[{"href":"https:\/\/murrayslatter.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/murrayslatter.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/murrayslatter.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}